Facebook losing out to YouTube, Instagram and Snapchat among US teens

American teenagers leave Facebook in favor of rival platforms YouTube, Instagram and Snapchat, according to a study.

Only 51% use Facebook, which is a decrease of 20 percentage points since 2015 when the Pew Research Center based in the United States last revised the social media habits of adolescents.

The majority of those between 13 and 17 years old own or have access to a smartphone, with 45% online almost constantly.

YouTube has stolen Facebook’s previous domain over teens, and 85% of them prefer the video sharing platform.

The second and third social networking services among teenagers are now Instagram at 72% and Snapchat at 69%.

The number of teens who use Twitter (32%) and Tumblr (14%) has not changed much compared to the results found in 2015.

While Facebook may have lost its reign among the teenage demographic to YouTube, owned by Google, it has owned the favorite Instagram network, a networking service to share photos and videos, since 2012.


Source Pew Research Center

The Pew study, which surveyed nearly 750 teenagers in a month earlier this year, found that the rise in ownership of smartphones played an important role in teenage life. Today’s 95% is an increase of 22 points from 73% of teens three years ago.

He also found, according to previous studies, that while most adolescents used the same social networking platforms as their peers, low-income adolescents preferred Facebook more than adolescents from a higher-income household.

The Pew survey could not find a clear consensus among adolescents about the effects of social networks on their lives.

Almost a third described the effect as mainly positive, and a quarter said mostly negative. The largest block, 45%, said the effect was neither positive nor negative.

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